This role is responsible for delivering human centered data-driven insights that shape events, philanthropy, and volunteerism to help drive awareness, engagement, brand love and retention. This leader translates ACS’s strategic goals into actionable research plans, focusing on events, stewardship, and volunteerism. The Director partners with business owners and cross-functional teams to ensure that the insights are at the center of decision-making.
The Manager, Consumer Insights influences the organization through leadership and strong knowledge of the consumer, patient and shopper. This role requires a strong understanding of market research techniques and their connection to business objectives. As a proactive partner and category/consumer expert, they deliver actionable insights from consumer learning, advocating for the consumer and influencing business decisions.
This is a 6 month temporary role where you’ll lead high priority research initiatives that help shape how we understand our consumers and bring their voice into business, product, and brand decisions. You’ll serve as the strategic insights lead across multiple categories, partnering closely with senior stakeholders to identify knowledge gaps, design research programs, and translate findings into actionable strategies.